William Schantz Grant

Tips to Become a Social Media Manager - William Schantz

Tips to Become a Social Media Manager – William Schantz

In the day and age of social media, a lot of brands are looking for someone who can manage their social media rather well. They are looking for someone with hands-on experience in this domain to help them with what they need. As a retiree, this is something you can easily take up as a side job that helps you earn some money. In this guide, William Schantz takes you through a few tips that can help you become a social media manager.

How to Become a Social Media Manager by William Schantz

Here are a few actionable tips that can help you become a social media manager.

1.     Learn Social Media Marketing

If you wish to become a social media manager, you need to first understand how social media marketing is done. You need to be in the phase where you are constantly learning. You need to know who the target market is and what social media platforms you can use to reach that audience well. Understand how this means that you have to work towards paid promotions and organic reach. You can only do good at your job as a social media manager when you understand what is required of you first.

2.     Observe Current Trends

Look at how other brands are portraying themselves on social media. Observe the trends closely to see what they are doing and how that is allowing them to function. Remember that you can only work well when you know how the industry leaders are functioning. William Schantz says that observational learning is the best way to understand the ins and outs of the industry very well.

3.     Create an Online Presence

For brands to reach out to you to manage their social media, you need to first build your online presence. Remember that this is the only way that they will be able to reach out to you. Experiment with new tactics to see how that works for you. Try to build a portfolio as well so that potential clients also know more about you before they finally hire you. This helps establish credibility.

4.     Consider Certification

If you already have sound know-how about social media marketing, you can consider getting certified. We have already talked about how important credibility is. Certification can help you get that credibility. This is not necessary but helps you take things one step ahead. You will find several certification courses online if you try to look for them.

5.     Market Yourself

There are so many others like you in the market, which means that you need to have something that makes you stand out from the rest. William Schantz says that your success as a social media manager depends on how successfully you can market yourself and what you come out as. This field is very competitive, so you need to introduce yourself to people well.

Final Words by William Schantz

With these valuable tips by William Schantz on becoming a social media manager, you can kickstart your career as one. The learning process is a continuous one and will help you find your way through it easily.

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